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      <title>Searching for Leads in Salesforce</title>
      <link>https://tarek-ai.com/portfolio/saleforce_lead_search/</link>
      <pubDate>Tue, 07 Apr 2026 00:00:00 +0000</pubDate>
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      <description>&lt;h1 id=&#34;searching-for-leads-with-salesforce-agentforce&#34;&gt;Searching for Leads with Salesforce Agentforce&lt;/h1&gt;
&lt;p&gt;Building on my lead enrichment automation, I wanted to create a more intuitive way for sellers to interact with their data. Instead of scrolling through list views, I built a custom Agentforce Agent that allows sellers to find high-value prospects simply by asking.&lt;/p&gt;
&lt;hr&gt;
&lt;h2 id=&#34;the-three-ingredients&#34;&gt;The Three Ingredients&lt;/h2&gt;
&lt;h3 id=&#34;1-custom-fields--logic&#34;&gt;1. Custom Fields &amp;amp; Logic&lt;/h3&gt;
&lt;p&gt;To make the search meaningful, I added industry-specific fields like Estimated Monthly Orders, Average Order Value, Cuisine, and delivery availability. I then built a Lead Score Flow that calculates a priority score using this formula:&lt;/p&gt;</description>
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      <title>Basic Lead Enrichment in Salesforce</title>
      <link>https://tarek-ai.com/portfolio/salesforce_lead/</link>
      <pubDate>Fri, 26 Dec 2025 00:00:00 +0000</pubDate>
      <guid>https://tarek-ai.com/portfolio/salesforce_lead/</guid>
      <description>&lt;h1 id=&#34;basic-lead-enrichment-in-salesforce-with-agentforce&#34;&gt;Basic Lead Enrichment in Salesforce with Agentforce&lt;/h1&gt;
&lt;p&gt;To get more hands-on experience with Salesforce automation, I used a Developer Edition org to build a basic AI-assisted lead enrichment flow. When a new Lead is created with limited company information, the automation uses &lt;strong&gt;Agentforce&lt;/strong&gt; to look for missing contact details and then updates the Lead record.&lt;/p&gt;
&lt;p&gt;The goal was simple: reduce manual research for fields like &lt;strong&gt;phone number&lt;/strong&gt;, &lt;strong&gt;email&lt;/strong&gt;, and &lt;strong&gt;website&lt;/strong&gt;, while still keeping the setup easy to inspect and improve.&lt;/p&gt;</description>
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